The huge increase in the use of mobile devices and tablets has catapulted the value of eMail marketing. More people than ever are not only checking eMail on their mobile devices and tablets but acting on the call to action. The enticing eMail marketing campaigns get readers to click-through to websites and make purchases. Consumers can easily opt-in and opt-out of eMail marketing, which ensures that you are reaching people who are genuinely interested in receiving your message. It has become even easier to target your email campaign based on audience interests, past purchase history and demographics.
Your eMail list can be segmented so the message is specific to each user. eMail connects you to your customers and provides the opportunity to offer specials, discounts and product information to the ones who are making the purchases.
WSI eStrategies can assist you in putting together an eMail campaign that gets results for you Canadian business. We’ve worked with companies of all sizes in Ottawa, Toronto, Montreal, Calgary and across Canada to develop and implement drip funnel campaigns to nurture prospects in many different verticals. We look at your goals, segment your target audience, help you curate content and develop eMail strategies that meets your needs and produce quality leads.