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website must do's for conversion and sales

Website ‘Must Haves’ For Driving Traffic, Leads & Conversions

Mark Jamieson - November 4, 2016

We all know how important a website is to a business’s online strategy. Almost every business, whether B2B or B2C, non-profit, local or global needs an online presence to reach buyers. A company’s website is its virtual storefront. Shockingly, a

Digital Marketing Chaos Ahead

Avoid Marketing Chaos With The Right Powerhouse Digital Marketing Mix

Kimberly Jamieson - October 24, 2016

Today’s marketing is a lot more complex than the good old days when a well-placed print ad and perhaps a few radio spots were all you needed to bring people flocking to your place of business to take advantage of your great deals. Developing a stro

SEO is a No Brainer pic

7 No Brainer Steps to Improving Your SEO Rankings

Mark Jamieson - September 15, 2016

You have the best product or service, you’ve been paying attention and nailed down your primary buyer persona and you have awesome content aimed at driving more conversions than ever before. There’s just one problem; you’re not attracting new v

WSI Ottawa Landing page blog image

The Secret to Creating a Landing Page that Converts

Mark Jamieson - August 3, 2016

One of the biggest mistakes you can make when creating landing pages is to direct your potential customers to the home page of your website. In the bricks-and-mortar world, this would be akin to telling a customer in your store they can have the prod

Is it leads you're looking for Marketing 1

Can Digital Advertising Work For You?

Mark Jamieson - June 25, 2016

As a leading digital marketing agency in Ottawa, WSI eStrategies has the opportunity to speak to many business owners just like you who are struggling to rise above the noise of the Internet and drive

Recipe for content marketing success in Ottawa pic

Five Key Ingredients for Content Marketing Success in Ottawa

Kimberly Jamieson - May 8, 2016

If you want to reproduce a meal by your favourite chef, guessing at the ingredients may result in a great dish, but more often than not you end up with something barely edible and not blue ribbon-worthy. To do it right, you need a recipe and quality

Lack of Patience in Digital Marketing Ottawa

Is Your Lack of Patience Your Competitors Greatest Marketing Opportunity

Mark Jamieson - April 30, 2016

A little while back I met with a disheartened business owner whose main competitor was located across the street. He explained in great detail how over the last few years he’d stare out his office window in envy while he watched traffic come in and

Ottawa Digital Marketing Landcape

Accelerate Ottawa Business Growth with 6 Fundamental Digital Marketing Factors

Mark Jamieson - April 1, 2016

Business growth is highly dependent on a successful digital marketing strategy that will propel your Ottawa business ahead of its competition. While this tidbit might not be new, the very fact that it

7 Steps to Web Design Success

Website Success in 7 Steps from your Web Design Experts in Ottawa

Kimberly Jamieson - March 21, 2016

In today’s highly competitive market, your website has to be an ever-evolving epicenter for your business that promotes your brand and keeps your audience coming back to see what you have for them next. In the earliest days of the Internet, the fam

SEO & Content Marketing

SEO & Content Marketing Recipe for Ranking Success in Ottawa

Mark Jamieson - March 14, 2016

Search Engine Optimization (SEO) and Content Marketing are big buzzwords in the world of Inter

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